IDEO IDEO Method Card is a card company out of a total of 51, the back is written in 51 different research methods, the positive image of the picture is representative of the various research methods. The practical application of the project methodology and experience summary, classification, generalization and one for the formation of a set of methodological aspects of user behavior, product strategy, market analysis and other research. Content is divided into four categories: Learn analysis, Look observation, Ask guide, Try experience, this four classification is essential part of good design. These methods are not IDEO's original, many methods and anthropological research in experimental psychology are more common. Its purpose is to provide innovative designers ideal inspiration, as well as user research studies provide new ideas. II. Combat Social networking network diagram (Social Network Mapping) is "observation" in a qualitative research methods. Recording different types of social relations within a user group, and then create interactive network of relationships between them, to understand the working group's interpersonal relationships and industry structure.

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